SONEVA JANI EPERIENCES
Elevating Paradise Through Immersive Experience Innovation
The Client
The ultra-luxury Soneva Jani resort in the Maldives, renowned for its breathtaking overwater villas, unparalleled service, and commitment to creating exceptional and sustainable guest experiences. Seeking to further enhance their offerings and explore new immersive possibilities, they partnered with Christina Rhodes, founder of SensoryScape Consulting, known for their deep expertise in crafting commercially driven sensory experiences for discerning 5-star properties.
The Challenge
While already a world leader in luxury hospitality, Soneva Jani aimed to maintain its competitive edge by identifying opportunities for innovative immersive offerings and ensuring its guest experience portfolio remained at the forefront of the high-end travel market. They recognized the value of an expert external perspective to uncover potential enhancements and unlock new levels of guest engagement and satisfaction.
The Solution
Our Approach: SensoryScape Consulting's methodology for Soneva Jani involved an immersive on-site audit to understand their existing guest journey firsthand. Our team traveled to the Maldives to experience all facets of the resort, from arrival to activities and dining, allowing for a comprehensive evaluation of every sensory touchpoint.
Comprehensive Guest Experience Audit: Following our on-site immersion, we conducted an in-depth analysis of all Soneva Jani's guest experiences, identifying both strengths and areas where subtle enhancements could create greater immersion and a deeper connection with the resort's unique environment and philosophy.
Conceptualization of New Immersive Experiences: Leveraging our understanding of ultra-luxury trends and Soneva Jani's brand ethos, we developed innovative concepts for entirely new immersive experiences tailored to their unique setting. These concepts aimed to capitalize on the natural beauty of the Maldives, the resort's commitment to sustainability, and the desires of their ultra-luxury clientele, with the goal of creating truly unforgettable and differentiating moments.
Strategic Recommendations: We compiled a detailed report presenting our findings and providing clear, actionable recommendations for both elevating current offerings and implementing the proposed new immersive experiences. This report served as a strategic roadmap for Soneva Jani's future experience development.
Quantifiable Results
Strategic Roadmap for Experience Innovation: Soneva Jani gained a clear and actionable roadmap for future experience development, providing a strategic advantage in a competitive market.
Enhanced Guest Experience Framework: The audit provided valuable insights into optimizing the existing guest journey, leading to potential increases in guest satisfaction and loyalty.
Potential for New Revenue Streams: The proposed new immersive experiences offered the potential to attract new clientele and create additional revenue streams through unique and highly desirable offerings.
Reinforced Brand Differentiation: The recommendations aimed to further solidify Soneva Jani's position as a leader in innovative and exceptional luxury experiences, enhancing its brand appeal.
Internal Team Empowerment: Our insights and recommendations empowered Soneva Jani's internal teams with fresh perspectives and creative concepts to implement.
“THANK YOU SO MUCH FOR [YOUR] REPORT AND FEEDBACK WHICH IS VERY HELPFUL. THE TEAM WILL BE WORKING ON IT…I LIKE YOUR IDEA(S)…CERTAINLY SOMETHING WE WOULD LIKE TO DEVELOP FURTHER.”
- Sonu Shivdasani, CEO Soneva Maldives